VRR-Abotickets für drei Monate testen
Mit seinen SchnupperAbo-Aktionen gewinnt der VRR jedes Jahr zahlreiche neue Abonnenten. Allein 2009 konnten die lokalen Verkehrsunternehmen im Verbundraum 9.500 Abonnenten mit der Aktion dauerhaft für sich begeistern. Auch in diesem Jahr gibt es daher wieder die SchnupperAbo-Aktion: Jeweils zum ersten Oktober, November oder Dezember 2010 können Bus- und Bahnkunden jeweils drei Monate lang die Vorteile eines VRR-Abotickets testen. Insgesamt 22 Verkehrsunternehmen im VRR bieten vier unterschiedlichen Abos zur Probe an. Das SchnupperAbo richtet sich vor allem an Fahrgäste, die zwar öfter mit Bus und Bahn unterwegs sind, bislang aber kein reguläres Abonnement abgeschlossen haben.
Mit dem dreimonatigen Abo zur Probe können die Kunden die Abotickets des VRR mit allen ihren Vorteilen ausgiebig testen, Preisvorteil inklusive. Als Abonnent spart man beim Ticket2000 pro Monat bis zu EUR 19,68 gegenüber dem Monatsticket. Für die Stammkunden entfällt der Wertmarkenwechsel, denn alle VRR-Abos werden in Form einer Chipkarte – als elektronisches Ticket – ausgestellt. Zusätzlich erhält der Kunde zweimal jährlich das Gutscheinheft der AboLust mit attraktiven Preisvorteilen und exklusiven Veranstaltungen bei Freizeit- und Kulturanbietern der Region. Als SchnupperAbo werden das Ticket2000, Ticket1000, BärenTicket und das YoungTicketPlus angeboten.
Interessenten können ab sofort in den KundenCentern der Verkehrsunternehmen oder durch Einsendung des SchnupperAbo-Antrags ihr persönliches Testabo für die Dauer von drei Monaten abschließen. Kurz vor Ablauf des SchnupperAbos kann man sich dann entscheiden, entweder VRR-Abonnent zu bleiben oder das Abo bis spätestens zum zehnten des letzten SchnupperAbo-Monats schriftlich beim Verkehrsunternehmen zu kündigen.
Die diesjährige Kampagne steht ganz im Zeichen des Mottos „Jetzt testen und genießen“. Ein Koch präsentiert das „Abo-Menü“ und zahlreiche ins Thema passende Angebote runden das Ganze ab. Vom Info-Faltplan mit Restauranttipps über bedruckte Pfannenwender aus Holz bis hin zu Gewinnspielen mit kulinarischen Gewinnen haben der VRR und die beteiligten Verkehrsunternehmen attraktive Maßnahmen aufgelegt. An Hand der passenden Plakate können die Kunden vor Ort leicht erkennen, ob das Verkehrsunternehmen in ihrer Stadt an der Aktion teilnimmt.
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